{"id":34638,"date":"2022-11-21T15:19:04","date_gmt":"2022-11-21T14:19:04","guid":{"rendered":"https:\/\/handelsverband.swiss\/?post_type=ajde_events&p=34638"},"modified":"2023-03-13T11:30:20","modified_gmt":"2023-03-13T10:30:20","slug":"evenement-de-lassociation-de-commerce-swiss-des-idees-pour-un-marketing-plus-efficace","status":"publish","type":"ajde_events","link":"https:\/\/handelsverband.swiss\/fr\/events\/evenement-de-lassociation-de-commerce-swiss-des-idees-pour-un-marketing-plus-efficace\/","title":{"rendered":"Ev\u00e9nement de l’ASSOCIATION DE COMMERCE.swiss : \u00ab Des id\u00e9es pour un marketing plus efficace \u00bb"},"content":{"rendered":"

Un marketing efficace est un facteur de succ\u00e8s important et de nouvelles id\u00e9es de marketing peuvent aider votre entreprise \u00e0 encore mieux r\u00e9ussir.<\/p>\n

Lors de notre \u00e9v\u00e9nement du 27 avril 2023, nous vous pr\u00e9senterons diverses id\u00e9es marketing. Que vous soyez une start-up ou une entreprise d\u00e9j\u00e0 bien \u00e9tablie, il y a des id\u00e9es marketing pour chacun !<\/p>\n

Programme :
\n<\/strong>09h30\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Caf\u00e9 de bienvenue
\n10h00\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Bienvenue
\n10h05\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Touchez efficacement de nouveaux clients gr\u00e2ce \u00e0 des campagnes cross-m\u00e9dia !<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 R\u00e9my Sahuc, Post CH AG
\n<\/em>10h15\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 User Generated Content \u2013 Why? How? What?<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Yohann Preti & Isma\u00efla Reymond, swissper.ch
\n<\/em>10h25\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Eventfrog – Publicit\u00e9 avec la plus grande plateforme d’\u00e9v\u00e9nements de Suisse<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Christian Braeker, Eventfrog AG
\n<\/em>10h35\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Am\u00e9liorez l’efficacit\u00e9 de vos campagnes<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Mikael Clement, Webrepublic
\n<\/em>10h45 \u00a0\u00a0\u00a0\u00a0\u00a0 The New Federal Act on Data Protection (nFADP) and Digital Marketing:
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <\/em>An Opportunity for Building Respectful Customer Relationships<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0(<\/em>pr\u00e9sentation en anglais)
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Dr. Kathrin Schmid, Friendly
\n<\/em>10h55\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/strong>Publicit\u00e9 cibl\u00e9e au moment de la planification des achats<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Mario Rubinetti, Bring! Labs AG
\n<\/em>11h05\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Panorama des grands moments du eCommerce en 2023<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 J\u00e9r\u00f4me Amoudruz<\/em>, Co-Founder, blackfriday.ch
\n<\/em>11h15\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Publicit\u00e9 out of home : la locomotive du trafic & de la performance<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Daniel Meister, APG|SGA
\n<\/em>11h25\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Digital Offer Communication via Social Media <\/strong>(pr\u00e9sentation en anglais)
\n<\/strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Kim Koszuszeck, Meta
\n<\/em>11h35\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Prendre une longueur d\u2019avance gr\u00e2ce \u00e0 Tik Tok<\/strong>
\n\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Marc\u00a0Vincent, Emblematik
\n<\/em>11h45\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/strong>Cl\u00f4ture suivi d\u2019un ap\u00e9ro r\u00e9seautage<\/p>\n

Inscrivez-vous d\u00e8s maintenant et laissez-vous inspirer !<\/p>\n

Inscription<\/a><\/strong><\/p>\n

 <\/p>\n","protected":false},"author":4782,"featured_media":36724,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"tags":[],"event_type":[],"event_type_2":[],"class_list":["post-34638","ajde_events","type-ajde_events","status-publish","has-post-thumbnail","hentry","event_location-hotel-continental","event_organizer-association-de-commerce-swiss"],"acf":[],"yoast_head":"\nEv\u00e9nement de l'ASSOCIATION DE COMMERCE.swiss : \u00ab Des id\u00e9es pour un marketing plus efficace \u00bb - HANDELSVERBAND. swiss<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ev\u00e9nement de l'ASSOCIATION DE COMMERCE.swiss : \u00ab Des id\u00e9es pour un marketing plus efficace \u00bb - HANDELSVERBAND. swiss\" \/>\n<meta property=\"og:description\" content=\"Un marketing efficace est un\" \/>\n<meta property=\"og:url\" content=\"https:\/\/handelsverband.swiss\/fr\/events\/evenement-de-lassociation-de-commerce-swiss-des-idees-pour-un-marketing-plus-efficace\/\" \/>\n<meta property=\"og:site_name\" content=\"HANDELSVERBAND. swiss\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-13T10:30:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/handelsverband.swiss\/wp-content\/uploads\/2022\/11\/AdobeStock_77099593_800.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"367\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/handelsverband.swiss\\\/fr\\\/events\\\/evenement-de-lassociation-de-commerce-swiss-des-idees-pour-un-marketing-plus-efficace\\\/\",\"url\":\"https:\\\/\\\/handelsverband.swiss\\\/fr\\\/events\\\/evenement-de-lassociation-de-commerce-swiss-des-idees-pour-un-marketing-plus-efficace\\\/\",\"name\":\"Ev\u00e9nement de l'ASSOCIATION DE COMMERCE.swiss : \u00ab Des id\u00e9es pour un marketing plus efficace \u00bb - 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