{"id":39638,"date":"2023-05-27T13:10:09","date_gmt":"2023-05-27T11:10:09","guid":{"rendered":"https:\/\/handelsverband.swiss\/?p=39638"},"modified":"2023-05-27T13:11:16","modified_gmt":"2023-05-27T11:11:16","slug":"time-to-say-goodbye","status":"publish","type":"post","link":"https:\/\/handelsverband.swiss\/fr\/time-to-say-goodbye\/","title":{"rendered":"Time to say goodbye"},"content":{"rendered":"<p><strong>Apr\u00e8s 15 ans en tant que directeur de l&#8217;ASSOCIATION DE COMMERCE.swiss ou respectivement auparavant l&#8217;ASVAD (Association suisse de vente \u00e0 distance), Patrick Kessler transmet la direction de l&#8217;association \u00e0 Bernhard Egger et refait sa vie.<\/strong><\/p>\n<p>Patrick Kessler est l&#8217; \u00ab expert suisse en e-commerce \u00bb. Nous connaissons ce sympathique Appenzellois, p\u00e8re de famille, conseiller cantonal et footballeur passionn\u00e9, qui aime aussi passer son temps libre en montagne, surtout pour ces services exceptionnels qu&#8217;il a rendus au paysage associatif de la vente par correspondance et du e-commerce suisses.<\/p>\n<p>Au sein du d\u00e9taillant Quelle, il a fait partie des jeunes sauvages qui, au tournant du mill\u00e9naire, ont promu et \u00e9tabli l&#8217;internet comme le m\u00e9dia d&#8217;avenir pour les canaux de vente et de distribution. Avec beaucoup de r\u00e9sistance au si\u00e8ge. On s&#8217;est moqu\u00e9 de lui lorsqu&#8217;il a pronostiqu\u00e9 une part de 15% du chiffre d&#8217;affaires en ligne. Et aujourd&#8217;hui, les parts de chiffre d&#8217;affaires en ligne d\u00e9passent largement les 15%. Patrick Kessler est un visionnaire. Il est toujours \u00e0 la recherche de la nouveaut\u00e9, de la voie vers l&#8217;avenir, de l&#8217;innovation ! Sa vision et sa devise \u00ab walk the talk \u00bb n&#8217;ont pas seulement influenc\u00e9 le paysage commercial, mais ont \u00e9galement propuls\u00e9 l&#8217;Association suisse de vente par correspondance dans une nouvelle ligue.<\/p>\n<p>Il y a 15 ans, il a repris l&#8217;association qui comptait environ 50 membres. L\u00e0 aussi, Patrick Kessler s&#8217;est pos\u00e9 la question : \u00ab What&#8217;s next ? \u00bb Aujourd&#8217;hui, nous sommes fiers de compter 400 membres et plus de 70 partenaires. Avec plus de 460 boutiques en ligne, 2850 points de vente et 3 millions de m<sup>2<\/sup> de surface de vente, les membres r\u00e9alisent chaque ann\u00e9e environ 21 milliards de CHF de chiffre d&#8217;affaires ! Dont plus de 50% en ligne !<\/p>\n<p>Patrick Kessler a dirig\u00e9 l&#8217;Association suisse de vente \u00e0 distance de mani\u00e8re cons\u00e9quente et a largement marqu\u00e9 en Suisse l&#8217;\u00e9volution de la vente par catalogue vers le commerce en ligne. Ce faisant, il a toujours su mettre \u00e0 l&#8217;ordre du jour les th\u00e8mes vraiment pertinents, que ce soit pour une start-up, une PME ou m\u00eame une grande entreprise.<\/p>\n<p>Avec la fusion de l&#8217;ASVAD (Association suisse de vente \u00e0 distance) et de la VSF (Association suisse des filialistes) pour former l&#8217;ASSOCIATION DE COMMERCE.swiss, il a r\u00e9ussi \u00e0 poser un nouveau jalon dans le paysage associatif suisse. Notre branche a beaucoup profit\u00e9 de son engagement incessant et de son \u00e9norme d\u00e9vouement, de sa capacit\u00e9 \u00e0 identifier rapidement les tendances et \u00e0 comprendre les besoins de nos membres, ainsi que de son \u00e9loquence. Patrick Kessler a compris il y a des ann\u00e9es que l&#8217;omnicanal serait et devait \u00eatre l&#8217;avenir : Just Commerce !<\/p>\n<p>Nous remercions Patrick Kessler pour son engagement, son immense d\u00e9vouement et sa vision. Nous lui souhaitons le meilleur pour l&#8217;avenir et sommes certains que, quelle que soit la destination de Patrick, il rel\u00e8vera ce nouveau d\u00e9fi avec passion. Nous suivrons avec int\u00e9r\u00eat son parcours et sommes impatients de voir si nous reverrons Patrick Kessler dans le domaine du commerce.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s 15 ans en tant<\/p>\n","protected":false},"author":4782,"featured_media":39635,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-39638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Time to say goodbye - HANDELSVERBAND. swiss<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Time to say goodbye - 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